People are waking up to the idea that their clean water is no longer secured and realizing that water needs to be preserved for all forms of life, and thus, it has been elevated in our life and consciousness.

Consumers are ready to embrace the behavior change needed to secure our future and their own health. They are looking for better alternatives to consume and protect water. I AM WATER aims to educate about and inspire better relationship with water while contributing to policies that protect water and restoration of fresh water for all.

I AM WATER is committed to addressing better ways in which to respect water to ensure and secure clean water for all.

Our ambition is to see the world where everyone has access to clean, quality water. We create consumer practices that ensure the future of a beautiful planet, and the health of humanity.